OlivetheBoy named Apple Music’s ‘UP NEXT’ star; joins ranks of Burna Boy, Rema, Tems

Apple Music has once again demonstrated its strong eye for upcoming artists by designating OlivetheBoy as their Next Up musician in a music business that is continuously looking for new talent and avant-garde sounds.

OlivetheBoy’s rapid ascent has cemented his position as a notable performer in the global music industry, echoing the ascents of Burna Boy, Rema, and Tems.

The rise of OlivetheBoy to fame as Apple Music’s Next Up star is evidence of the influence of social media and virality.

His catchy song “G-oodsin” quickly became popular on TikTok, attracting listeners and igniting a dance craze.

OlivetheBoy’s ascent into the top echelons of the music business was facilitated by this surge of digital excitement, which resulted in enormous streaming statistics.

OlivetheBoy secured the title of the most streamed Ghanaian musician in a half-year report released by Chartmetric, solidifying his influence.

Given the abundance of musical talent in Ghana, this accomplishment is no minor feat. OlivetheBoy’s success, which has seen him surpass well-known artists like Black Sherif, Stonebwoy, King Promise, Gyakie, and even the illustrious Sarkodie, says much about his talent and appeal to listeners.

OlivetheBoy’s dominance of the Nigerian music charts is proof positive of his incomparable musical ability. His top-charting song “Goodsin” (from his Avana EP) managed to hold its position at the top throughout the whole month of June 2023 against opposition from both established and up-and-coming artists. This achievement highlights his talent for capturing the spirit of modern Nigerian music while infusing his unique style and perspective.

Apple Music has a proven track record of spotting and promoting up-and-coming talent. The streaming juggernaut has once again shown how committed it is to promoting up-and-coming musicians by choosing OlivetheBoy as its Next Up Artist. With this coveted platform, OlivetheBoy’s career will definitely soar to new heights as it introduces his music to a worldwide audience and fosters ties inside the business.

The music industry is anxiously awaiting OlivetheBoy’s next steps as he becomes one of Apple Music’s Next Up Artists, joining Burna Boy, Rema, and Tems.

He established himself as a budding talent with enormous potential with his quick rise from a popular TikTok phenomenon to a force on the charts in Ghana and Nigeria. OlivetheBoy’s path is destined for success thanks to Apple Music